Juliana Onate-Berrocal

the Smart Experience

It explores how emerging technologies impact our everyday interactions with digital products and services, focusing on the human side of tech rather than just features or metrics. It reflects on why some innovations succeed while others fall flat. Rather than tech specs, the blog shares stories and reflections that highlight how design, usability, and tech readiness shape user adoption and satisfaction.

Free sample vending machines

A free sample becomes an app journey. Explore the rewards, data exchanges, and technical failures that shape this vending machine experience. A few years ago, visiting a supermarket or shopping for perfume and cosmetics often came with a small bonus: free samples. And who doesn’t like getting something for free? Today, that familiar sampling experience…

Posture Coach for Modern Hunchbacks

This article was written by a human and fine-tuned with generative AI. Thoughts are all mine; enjoy. After a year of long days bent over a laptop — nearly 12 hours at a time — I started noticing something unflattering: a mini-hunch forming at the top of my back. My mission? Improve my posture, reduce…

Concerts wristbands: extended experience after it ends

This article was written by a human and fine-tuned with generative AI. Thoughts are all mine; enjoy. Although this post marks the anniversary of the concert I’m about to describe, the experience itself — still surprisingly underexplored in the entertainment industry — is now one of the most commonly used formats in live shows. And…